We may receive a portion of sales if you purchase a product through a link in this article. Lately, I've been shopping online at Ulta more and more; don't get me wrong, I love an in-store spree, but ...

The video shows Herrera’s receipt at a shocking $677.64. However, the surprises just keep coming as the video continues. “WHO WANT A HAUL?” Herrera wrote in the caption. TikTokers were mind-blown by ...

“In a time where some loyalty programs are giving less, Ulta Beauty Rewards is proud to give the same amazing benefits our members love, in addition to an even better birthday experience,” said Kelly ...

Ulta Beauty unveiled a retail media network that leverages data from a rewards program the company claims is the largest in the beauty category, per a press release. The new UB Media platform draws on ...

Everyone knows big-name beauty brands like Maybelline and Kylie Cosmetics, but thanks to the over saturation of the beauty market it's not always easy to discover indie makeup brands. But Ulta's new ...

Whether you’re shopping for makeup, skincare or haircare products, you’re likely to find what you need at Ulta Beauty. The beauty retailer carries over 600 brands and, unlike most competitors, it ...

Loyalty is core to Ulta’s long-term success, CEO Dave Kimbell told investors on its most recent earnings call last week. Cosmetics brand Ulta reported that it had more than 44 million active customers ...

In an effort to continue the success of its popular loyalty program, which has more than 20 million members, Ulta Beauty developed a referral program to serve its omnichannel customers. Ulta Beauty ...