No one tells Martha Stewart what to do — including beauty brands. The ageless icon shared her full morning routine for ...

Once gray hair becomes your new look, it’s smart to optimize it by giving your makeup bag a makeover, too. The most impactful place to start is with your eye shadow. Lighter shades won’t do you as ...

The best eyeshadow palette allows for versatile and flawless makeup for every occasion and all year round. Celebrity makeup artist Allison Kaye says, “It’s fun to collect eyeshadow palettes, and it’s ...

What We Love: It has a gorgeous mix of metallics and shimmers. What We Don’t Love: Because all of the shades are deep and moody, it might be a bit intense for everyday use. “The beauty of this palette ...

We asked three makeup artists their predictions for makeup trends in 2026, which range from bold, multichrome eyes to bright ...

The best shade pairings to accentuate your biggest feature. Carlo A/Getty Images Part of what makes makeup (particularly eyeshadows and lipsticks) so fun is experimenting with new products and ...

With summer comes a universal want of less—fewer commitments, minimal clothing, and barely-there makeup. The attraction of the paring is down to simplification, the better to allow revelers to soak up ...

If you're kinda bored of the same-same, though, you've got options. There are seven, to be exact, universally flattering ...

There's a lot of gray area when it comes to how you're "supposed" to do your makeup. Sure, there's plenty of lore around face ...