The management consultancy, which has ambitions of further embedding itself into the media industry following several high-profile acquisitions in recent months, claims its latest offering could be a ...

content owners can monetize catalogs as easily as selling 30‑second spots. LOS ANGELES, Oct. 30, 2025 /PRNewswire/ -- Ryff, the pioneer of virtual product placement (VPP) and in-scene advertising, ...

Podcasters are rushing to add programmatic to their bag of monetization tricks. But they’re confronting familiar issues for publishers when software decides what ads to run and where, The Verge ...

As the amount of supply shrinks, advertisers need creative ways to reach their audiences on streaming TV. Enter programmatic platform TripleLift and playout software provider Amagi. The duo announced ...

Disclaimer: The following press release comes to you under an arrangement with PRNewswire. PTI takes no editorial responsibility for the same.) TripleLift and Amagi Announce Preferred Partnership to ...

Reddit launched a new native ad unit Thursday, four months after discontinuing all programmatic advertising on its site on April 30. The offering, called Conversation Placement, appears in comment ...

Accenture’s R&D division has spent the last year developing breakthrough product placement technology that can seamlessly insert a brand into online video, including the ability to replace existing ...