In this special guest feature, Dustin Grosse, CEO of ClearSlide discusses the power of predictive analytics, specifically as it relates to the connection between analytics and sales. Dustin Grosse ...

Predictive Analytics isn’t all maths; some of its basic concepts can deliver huge gains from any Customer Relationship Management programme. Growth-focused SMEs, without enterprise-scale budgets, want ...

In organizational leadership, staying ahead requires more than just a glance into historical data; it demands a predictive prowess that anticipates future trends and allows leaders to test hypotheses ...

Predictive analytics in financial forecasting analyzes past and present data to improve the accuracy of planning and budgeting. Historically, accountants have depended on manual spreadsheet analysis ...

Forbes contributors publish independent expert analyses and insights. David Henkin helps organizations and individuals innovate and grow. Predictive analytics has evolved from a niche discipline into ...

The traditional marketing funnel, which guides customers from awareness to advocacy, has long relied on a mix of data-driven insights and human intuition. However, the rise of digital touch points and ...

For a decade, marketing strategy was engineered to master Google’s “messy middle.” Today, the customer’s exploration and evaluation journey has migrated from the open web (PPC, Reddit, YouTube, ...

New York, United States, 17th Dec 2025 – Click Media announced the implementation of AI-driven advertising and predictive analytics within its digital marketing systems. The initiative represents a ...

Your sales funnel is bleeding money. Every day, potential customers enter your funnel, and somewhere along the way, they disappear. The question isn’t whether you’re losing potential customers, it’s ...