Mastering the art of eye makeup application can be a challenge, especially for beginners. From choosing the right shades for your eye color and skin tone to figuring out which brushes you actually ...

If you’ve scrolled BeautyTok this fall, (the fan-dubbed section of TikTok videos that centers around beauty trends and DIY instructions), you might have stumbled upon the ‘siren eye’ makeup trend.

For green eyes, anything with a red or purple undertone is magic. Think plums, berries, and warm browns—they intensify the ...

The mesmerizing colors of human eyes—from deep browns to vibrant blues, subtle greens, and rare ambers—result from intricate genetic factors that influence melanin production in the iris. This same ...

Floridians are jumping on the newest TikTok trend: changing your eye color. The young and old have discovered that turning brown eyes blue or hazel eyes green can be as simple as putting in color ...