MCLEAN, Va., April 12, 2018 /PRNewswire/ -- Jeff Rumburg, co-founder and Managing Partner of MetricNet, presented Session 302, 'Leveraging Metrics to Take Southwest Airlines to a Higher Plane', at the ...

Polygon reduced user acquisition costs to under $1 per wallet by shifting its growth strategy to Cost Per Wallet, according ...

B2B customers are skeptical about any claims you make about your wonderful IT enterprise software solution and its benefits. But they believe what their peers say: According to an Influitive study 53% ...

Andrew Jaquith is a Yankee Group analyst and founder of discussion site Securitymetrics.org. The following excerpt is taken from his current book, Security Metrics: Replacing Fear, Uncertainty, and ...

In December of 2019, U.S. Army Combat Capabilities Development Command (CCDC) Ground Vehicle Systems Center (GVSC) sought Office of the Secretary of Defense (OSD) funding for the GVSC Indian ...

Too often we find ourselves producing content piece after content piece without ever once defining what the goal of the content is. If you’re about to create a new piece of content and haven’t yet ...

• The account had a 15 year relationship with the incumbent, some claims activity, but within industry norms. Epic Intermediaries is the premier Public Entity wholesale brokerage firm specializing in ...

Policy makers of all political stripes have been pushing to hold colleges and universities accountable by looking at the outcomes of their former students in the labor force -- whether they are ...

While case studies that highlight the benefits customers have experienced using a product or service provide powerful ways to prove its value to leads, you need to be strategic in your approach to ...