I predict QR Codes are the next dinosaur of marketing. QR or 'quick response' codes are matrix barcodes that hold information that can be read with a QR scanner or smart phone camera. The information ...

Smart tools are everything in the world of fast-moving startups and lean marketing teams. You want to work faster, reach more people, and reduce friction between your brand and your customers. But ...

YouTube has launched two new options for advertisers - Pause Ads and Branded QR Code. Shekhar Khosla, VP-Marketing, Google India announced about it at Brandcast 2024. Among other announcements was the ...

If you’re wondering about the small black barcode popping up on advertising posters, then try taking a photo of it with your smartphone. You will immediately be linked to the web, where you can watch ...

From their humble beginnings as tools for the automotive industry to being major players during the COVID-19 pandemic, QR codes have come a long way to become must-have tools for marketing and ...

Nitin Gupta, founder of QRCodeChimp. He's a technology leader with over two decades of technology development and management experience. Retail brands adopt various marketing strategies to reach a ...

QR codes are everywhere these days – on product packaging, tucked into direct mail, strategically placed around retail stores, at check-in stations at doctor’s offices and even in seemingly random ...