Forbes contributors publish independent expert analyses and insights. I write about how to do more with your consumer gadgets. Established in Sunnyvale, CA in 1972, Atari has had quite the history.

Atari revealed a brand new logo this week as part of a celebration of the company's 50th anniversary, commemorating its founding in 1971. The logo itself is being called the "GoldSchool Sunnyvale", ...

Atari founder Nolan Bushnell explains the meaning behind the company's ultra-iconic Mt. Fuji logo. Atari is one of the most recognizable brands on the planet. Even after decades of not releasing new ...

How often do you hear the name Atari in the news nowadays? For many, the last noteworthy thing the historic* gaming company did was bury close to a million unsold games in the harsh New Mexico desert, ...

In 2022, Atari will celebrate its 50th anniversary. In so doing, the company’s new boss, Wade Rosen, tells Polygon he is determined to turn a badly tarnished gaming icon into something relevant to the ...

For many gamers Atari is a blast from the past or just a logo on retro T-shirts but the company that dates back 36 years is looking to reclaim a stake of the video game landscape. Atari Inc., founded ...